INTRODUCING FINESSE CLEAN + SIMPLE
Finally, hypoallergenic, dermatologist tested hair care available at mass retail.

Sensitive skin is a common problem, with almost 60% of women reporting that they are concerned about allergens and harsh chemicals in products that touch their skin. People with these concerns know to avoid common allergens like dyes, sulfates and irritating fragrances in their laundry detergents, body lotions and soaps. But, few people with sensitive skin think to suspect a product used daily that also touches much of their body – their hair care products.

Download Press Release PDF  |  Finesse brand page

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INTRODUCING AQUANET SILVER BEAUTY
Celebrate, don't cover, your hair's natural beauty.

A woman’s hair naturally turns gray as she ages, with over 85% of women ages 35 or older reporting having some gray, adding up to a population of over 50 million women.  Over a quarter of women in this age group describe their hair as having lots of gray (25% or more gray hair).*

Gray hair can be dry and wiry, unmanageable and dull, forcing a person to turn to hair color.  But, with the proper care, gray hair can be soft and sleek, naturally reflecting light for an elegant, striking look.

AquaNet introduces Silver Beauty daily hair care products, specially designed to address the needs of graying hair.  The advanced formulas have a unique blend of hydrators to improve manageability and tame fly-away grays, restoring softness to the entire head of hair.  An exclusive mix of subtle color enhancers tone down yellowness, turning partial grays into beautiful natural highlights.

Download Press Release PDF  |  Aquanet brand page

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YARDLEY OF LONDON ANNOUNCES NEW SOAPS AND NEW LOOK FOR 2011
2 New SKUs: Pomegranate Rose and Cocoa Butter.

Yardley of London, purveyor of luxury soaps for more than 240 years, is hitting store shelves with an elegant, updated look and two exciting new scents for 2011. Responding to the latest beauty trends, Pomegranate Rose and Cocoa Butter join Yardley's line of moisturizing bath bars, featuring natural botanicals and essential oils for unsurpassed cleansing and moisturization. The entire Yardley line received a facelift with vibrant new packaging; 100% recyclable boxes with bolder colors and bright botanical illustrations that help communicate Yardley's distinct soap scents and product benefits.

• Pomegranate Rose: Infused with natural antioxidants and enriched with oatmeal to smooth and revitalize skin, Pomegranate Rose produces a rich, fragrant lather that will cleanse, beautify and nourish skin. Each luxurious bar is scented with an alluring blend of ripe, juicy pomegranate extracts and velvety rose petals.
  
  
• Cocoa Butter: A luxurious way to soften and smooth dry skin, this enticing bar delivers rich and creamy moisturizing properties, with pure cocoa butter, shea butter and Vitamin E. The delicious, creamy scent with naturally moisturizing ingredients leaves skin feeling pampered and superbly soft.

Download Press Release PDF  |  Yardley brand page

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